Appsflyer
General Manager
Overview
The General Manager owns the full regional P&L for Greater China: revenue, margin, people, product relevance, and market position. You'll set the strategy, build and hold the leadership team, and be the face of AppsFlyer to customers, platforms, partners, media, and regulators in China.
About Appsflyer
AppsFlyer helps the world's leading brands understand what their marketing is actually doing. Our measurement, analytics and audience platform processes billions of events a day for customers who need to separate what works from what only looks like it works.
Requirements & Eligibility
- 15+ years of commercial leadership, including at least 5 years owning a country or regional P&L
- Accountability for a sizable recurring-revenue business and a multi-function organisation of 100+ people
- Track record of growing and managing a $100M+ business, across several segments
- Enterprise SaaS, adtech, martech or platform experience
- Experience owning both sides of the revenue equation: acquisition and retention
- Experience leading an organization through structural change: merging functions, redrawing reporting lines, or integrating teams
- A track record of hiring, developing and retaining top talent
- Deep working knowledge of the China market: regulatory and data environment, business culture, and how deals actually close
Key Responsibilities
- Own the full regional P&L: revenue, margin, and budget against plan
- Set multi-year regional strategy: which verticals and segments to prioritise, resource, or walk away from
- Build and lead a regional leadership team spanning revenue, customer engagement, partnerships and marketing, and grow the bench beneath them
- Drive business transformation, leading the team into an AI-native organisation
- Hold executive and board-level relationships at our largest customers, and get personally involved in the deals that set the region's trajectory
- Negotiate strategic partnerships with major platforms, agencies and channel partners in China
- Represent AppsFlyer publicly in China: press, industry forums, and conferences
- Own the product agenda for GCR: identify where the platform falls short for local customers, build the case, and drive it through global product and engineering
Disclaimer: Trace Hiring is an independent job board. We are not directly affiliated with Appsflyer. Please verify all details on the official company application portal.