Jobber

Overview

Reporting to the Director, Organic Acquisition, this is a growth marketing role focused entirely on organic channels. Your job is to identify, prioritize, and execute the highest-impact opportunities for driving organic demand and AI visibility.

About Jobber

Jobber exists to help people in small businesses be successful. We work with small home service businesses, like your local plumbers, painters, and landscapers, to transform the way service is delivered through technology.

Requirements & Eligibility

• Proven AEO/GEO experience with demonstrable results
• AI-native with the builds to prove it
• Strong grasp of SEO fundamentals and deep understanding of how AI-powered search is reshaping content strategy, distribution, and discovery
• Experience developing content strategies for organic channels like LinkedIn, Reddit, YouTube, or forums, specifically with a growth or lead generation objective
• Experience with AI visibility monitoring tools (Profound, GrackerAI, or similar)
• Comfort with structured prioritization frameworks and data-driven decision making
• Proven ability to work cross-functionally with creative, technical, and marketing teams
• Ability to work with ambiguity and build structure where it doesn't yet exist

Key Responsibilities

• Continuously identify new opportunities to drive organic demand and AI visibility
• Prioritize ruthlessly using structured frameworks (ICE scoring or equivalent)
• Own Reddit, LinkedIn, YouTube, forums, and community platforms
• Design and run structured AEO/GEO experiments
• Develop Jobber's presence on platforms where home service professionals seek advice and where LLMs draw signal
• Monitor AI visibility scores, citation frequency, share of voice, and sentiment across tracked competitors and AI platforms
• Build the playbook for off-site organic demand generation in a post-AI search world
• Work alongside the Organic Search team to ensure off-site and channel work reinforces the on-site foundation