Lenskart
Others
Overview
The Category Head for Hearing Aids will own and lead the new business category end-to-end, including product and commercial strategy, regulatory compliance, and go-to-market execution, operating with a founder-like mindset within the organization.
About Lenskart
Lenskart is a leading eyewear company that is expanding its business into the health and wellness sector, specifically building out a new consumer category for hearing aids, aiming to make these devices affordable, accessible, and desirable.
Requirements & Eligibility
- 5–10 years of experience in D2C consumer electronics, wearables, or hearing aids/medical devices
- Exposure to business/commercial roles
- Proven experience in commercial strategy, pricing, and marketing within an electronics/hardware business
- Working knowledge of compliance, certifications, and licensing relevant to electronics/medical devices in India
- Experience working with manufacturing/OEM partners including sourcing, vendor negotiation, and quality/compliance alignment
- Ability to operate in an ambiguous, fast-moving, 0-to-1 environment
Key Responsibilities
- Own the Hearing Aids P&L including pricing, margins, growth targets, and category roadmap
- Define product-market fit including device selection, features, and positioning for the Indian market
- Drive demand generation, pricing strategy, and marketing calendar in partnership with brand/marketing teams
- Navigate and own regulatory requirements for hearing aids/medical electronics in India
- Build and manage relationships with device manufacturers/OEMs and evaluate technology partners
- Work closely with retail, supply chain, marketing, and store teams to integrate hearing aids into the omnichannel network
- Be accountable for unit economics, category profitability, and scale-up milestones
Disclaimer: Trace Hiring is an independent job board. We are not directly affiliated with Lenskart. Please verify all details on the official company application portal.