Twilio
Others
Overview
This position is needed to oversee the planning, execution, and optimization of campaign operational requests. Reporting to the Manager, Marketing Campaign Operations, this role will be the operational backbone of our campaign initiatives.
About Twilio
At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.
Requirements & Eligibility
- Bachelor's degree in Marketing, Business, Communications, or a related field
- 3-5 years of experience in campaign operations, marketing operations, or project management
- Experience building automated and complex campaign programs from inception to completion (e.g., lead nurtures, customer lifecycle nurtures, audience segmentation, workflow automations)
- 2+ years of experience leveraging Marketo
- Proven ability to manage multiple projects simultaneously in a fast paced environment
Key Responsibilities
- Collaborate with stakeholders to develop campaign strategies, timelines, and objectives
- Build, test and execute marketing campaigns across various platforms
- Prioritize, track and document campaign request updates via project management software (Jira)
- Optimize internal processes to improve efficiency and reduce bottlenecks
- Resolve roadblocks and issues as needed to meet campaign goals
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